xii, 444 pages, [8] pages of color plates : 25 cm

Sonja Foss, who has an enviable talent for synthesizing complex rhetorical concepts and processes into clear explanations, presents nine methods of rhetorical criticism. She carefully explains and illustrates the theory behind each method with abundant examples of applications. Interesting and lively essays, some written by students, encourage readers to develop their critical skills. Useful bibliographies list additional samples for each type of criticism. Rhetorical criticism is not a process confined to a few assignments in a rhetorical or media criticism course. It is an everyday activity we can use to understand our responses to symbols of all kinds and to create our own symbols to generate the responses we desire

Includes bibliographical references

The nature of rhetorical criticism -- Doing rhetorical criticism -- Neo-Aristotelian criticism: Genesis of rhetorical criticism -- Cluster criticism -- Fantasy-them criticism -- Generic criticism -- Ideological criticism -- Metaphor criticism -- Narrative criticism -- Pentadic criticism -- Generative criticism

Self-Renewing 2017

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