endorsement

Sun was also accused of paying celebrities to promote his crypto assets and instructing them to not disclose that the endorsement was a paid sponsorship.

The very last endorsement the White House offered from a supporter was actually no endorsement at all.

In what might be one of the most “What were they thinking?” endorsement deals of all time, Norton enlisted the rapper in its fight against cybercrime.

He insisted that his post on X, which contained a link to a site selling $Libra, did not constitute an endorsement.

This means that slapping a celebrity endorsement on a mediocre product and calling it a day will no longer work.